Strategy Games: Caselettes and Commentaries in Applied Game Theory 1st Edition – (PDF/EPUB Version)

This is a general audience book on applied game theory. No specific knowledge is assumed. Many events you encounter in everyday life are relevant; all previous backgrounds, interests, majors and career paths are applicable. Herein, you can learn game theory concepts and acquire tactical decision-making skills by doing game-theoretic applications.

28 short (5-11 page) chapters with 62 exhibits, 11 tables and 15 illustrations. Each chapter presents concepts in caselette context, then poses numerous questions, and provides extensive commentary on developing your own answers.

Strategy Games contains 50+ caselettes from actual business practice. The 10 illustrated on the front cover include: Splitting Nestea assets, Five Pirates’ underwriting fees, GM/Ford muscle car exit strategy, Nike/Addidas/Skechers exploding shoe ad campaigns, Google/Samsung phone pricing, NFL/XFLII/UFL pro football entry strategy, Peanuts Lucy’s credibility problem, Ticketmaster/LiveNation event ticketing, Motorola/Apple integrated chip design and product development, and eBay/Priceline auction design.

Contents

Part I — Game-theoretic equilibrium (chapters 1-14):

Part II — Credible Commitments and Threats (chapters 15-21)

Part III — Mechanism Design (chapters 22-28)

Appendix A: Value-based pricing framework

Appendix B: Information revelation in partnerships and joint ventures